Content is King, but Presentation can turn away listeners as much as bad content.
Today we are talking about Presentation is the queen of podcasting.
We also talk about
Is your podcast advertiser friendly?
Nobody likes a bad infomercial.
Howard Stern is more than the seven dirty words.
More Touches Equals More Sales
Feeding Search Engines
The way to stand out and get people talking about you is to deliver great content.
While poor content delivered in a professional manner may be temporarily tolerated, great content delivered in an unlistenable, unwatchable format will not.
While you may be promoting a service or product, an episode that is more promotion than standard content will annoy your audience. Keep advertisements short and to the point.
Adding written posts to your website provides “food” for search engines like Google, Yahoo, and Bing.